Purple -
the AI-based Digital
Publishing Platform
specifically for publishers

Whether multichannel or multibrand, Purple increases your productivity and helps you sustainably and digitally scale your business.

The digital publishing software for the publishers of today and tomorrow

Our Purple digital publishing software consists of three powerful solution packages that make it easy for you to create multichannel experiences and flexibly expand your editorial offering.

Publish unique journalistic products and work in efficient processes with highly available and performant technology - to create content for enthusiastic readers by an inspired editorial team resulting in growing sales.

Digital Publishing Solution: These top publishers are already scaling their success with Purple

Over 600 brands from 10 countries are convinced by Purple. What about you? Get an overview of our groundbreaking digital publishing software now.

Innovative technology for publishers with bigger aspirations

Experience digital-first publishing - our digital publishing software is specifically tailored to the needs of the industry.

Newspaper publishers, publishers of magazines as well as other formats can expand their digital portfolio with our powerful and secure platform, around all relevant contact points with your target groups.

What's more, our AI-powered features support the creation and management of your content, so that your editorial team can focus on journalistic integrity and razor sharp content.

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News publishers

Whether news websites, news apps or social media - our publishing software Purple revolutionizes the work on the newsdesk and increases productivity in the creation of daily and weekly news.  

Magazine Publishers GRafik

Magazine publishers

Your magazine in all important channels - in addition to digital first, of course, also as e-paper. Expand your editorial offering and manage all titles and channels in one place: Purple, the only digital publishing software suite you'll ever need.

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Launch any number of editorial brands and products, delight customers, and create multichannel experiences - with our digital publishing software, companies take their
e-publishing to a new level.  

Purple - the AI-based digital publishing software with innovative features

Purple Hub

versatile, modular multichannel system

based on the popular Gutenberg Editor

integrated SEO features

Purple manager

professional management tool of the platform

convenient management of products, brands and access rights

global configuration of technical settings

Purple Cloud

highly scalable API-based delivery solution for publishers

Fast publication on multiple digital channels at the same time

Import and distribution of third-party content possible

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Purple Editorial Product Logo Product Page

Experience App

Modern and powerful apps

Performance on the level of a native app

Real-time UI/UX changes without app updates

Experience Web

powerful, web-based frontends for newspapers, news portals and magazines

Real-time interface, UX, and tracking changes

Experience Builder

comfortable to use frontend builder

aligned with news and magazine websites and their apps

Purple Experience Tablet Screen Product Page
Purple Experience product logo on product page


Playing out personalized content on all channels

Optimize the user journey

Automated Linking

Proposals of relevant content

Automatic linking of content

Affiliate Linking

Product name recognition

automatic setting of affiliate links

Topic Discovery

Discover topics via integrated content intelligence

Expansion of target group reach

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Purple Growth product logo

Ring in a new decade of digital publishing - with our Purple software

With Purple, the whole world of digital publishing is open to you. Delight your readers with first-class journalistic products on all modern channels. We will be happy to advise you personally and without obligation about our digital publishing software. We look forward to your inquiry!

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