Podcast

Welcome to the audience development deep dive special from We like Mags and Purple. In this podcast, you'll find interesting strategies, advice and real-world tactics that work best in today's media world.

Our customers

600+ customers and brands from 9 countries trust Purple DS
at Digital Publishing

Ring in a new decade of digital publishing — with our Purple software


Discuss your use case with our experts and have Purple shown to you in person - book an appointment directly via Calendly.

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Ramona Bürki

Business Development, ZT Medien

“At Zofinger Tagblatt, we are excellently positioned for the future thanks to Purple DS. The collaboration with the SPRYLAB team was also very professional, uncomplicated and friendly. The short distances and always the same contact person have made it possible for us to implement this demanding project. ”

Screens Zofinger Tagblatt
Ramona Bürki

Business Development, ZT Medien

„Beim Zofinger Tagblatt sind wir dank Purple DS hervorragend für die Zukunft aufgestellt. Auch die Zusammenarbeit mit dem Team von SPRYLAB war sehr professionell, unkompliziert und sympathisch. Die kurzen Wege und immer gleichen Ansprechpartner:innen haben die Umsetzung dieses anspruchsvollen Projekts für uns möglich gemacht.“

Screens Zofinger Tagblatt
Mathis Neuburger

Deputy Chief Editor HAMBURGER MORGENPOST

“Thanks to Purple Prompts, the MOPO editorial team is working more efficiently than ever before. Purple's AI support is particularly valuable in news production and error correction, where speed and precision are crucial. Working with Purple to develop the tool is more than pleasant. ”

Martin Werren

Project Manager Technology & Data

"With Purple, we are relying on a very powerful production system with which we will also be able to flexibly implement future requirements."

Remco Meyer

Senior Product Manager Mobile & Special Projects

“Creating the new kiosk apps with Purple was very easy and intuitive. The kiosk could easily be adapted to our magazine style guides. Managing migrated spending and setting up additional options such as coupons also proved to be absolutely effortless. ”

Ramona Knorr

Project Manager Digital Publishing

"Thanks to innovative audio formats, we now offer our digital readers even more added value."

Florian Fricke

Head of International Digital Solution at Bauer Xcel Media

"Migrating all of our titles to a single platform is an exciting step in providing a consistent digital experience for our readers."

Danielle Stevenson

Product Manager for Digital Editions at NewsLifeMedia

"Purple's modern work processes allow us to offer our customers native apps for all mobile devices."

Sarah Blum

Head of projects and processes

“Thanks to Purple, we at Ringier have a showcase that shows how we can do agile project work.”

Danielle Stevenson

Product Manager for Digital Editions at NewsLifeMedia

"Purple's modern work processes allow us to offer our customers native apps for all mobile devices."