Practical insights into AI automation for publishers

Please note: This webinar was held in German.

Automated AI workflows relieve your editorial team and create time for what matters most: high-quality journalistic content.

In the second part of our webinar series with a&f systems, we showed you how this works in practice. Using concrete practical examples, we demonstrated how you can save time through automated AI workflows, relieve your editorial team, and maintain full control. Through our long-standing partnership with numerous jointly implemented customer projects, we know the industry's challenges precisely.

In this webinar from December 11, 2025, our CTO & Co-Founder Benjamin Kolb presented proven strategies for the meaningful and efficient use of AI in your workflows. The session was moderated by Christoph Brun, Presales Consultant at a&f systems.

Participants received concrete practical insights directly from everyday editorial work with AI automation. This is what they could expect:

• Agentic AI explained: What AI agents can really do and where the limits are
• AI business case: When automation really pays off and when it doesn't
• Workflows that work immediately: Inbox automation, Reporter App, automatic topic suggestions, and more
• Marketplace advantage: Import proven workflows from other publishers directly into your instance
• Maintaining control: Versioning, four-eyes principle, and editorial approval processes for AI-generated content
• Q&A: Participants' questions, our answers

This was Part 2 of our three-part webinar series with a&f systems.

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