Headless content management systems (CMS) have gained popularity in recent years as brands and publishers seek greater flexibility.
A headless CMS separates the structure and presentation of the content up to the display on all digital touchpoints. As a result, it offers a higher level of speed, security, and flexibility across all digital channels compared to traditional systems. The ability to deliver content across multiple channels also makes it a powerful option for any publisher looking to expand their offering.
Peter Dyllick-Brenzinger, Head of Product and Engineering at SPRYLAB, explains what strategic treasure lies dormant behind a headless CMS and what you need to pay attention to.
In this webinar, you will learn, among other things:
- What a headless CMS is and how it works.
- What advantages a headless CMS has.
- Why you'll be more agile and successful with a headless CMS.
- What opportunities exist with a headless CMS for personalized content and dynamic paywalls.