Please note: This webinar was held in German.
Digital goals but analog processes? Editorial teams under constant stress between print deadlines and multichannel distribution?
In this webinar with a&f systems, an experienced system integrator for the publishing industry, we showed you through concrete practical insights how to streamline your editorial workflows, reduce errors, and distribute content faster across all channels – including web, print, e-paper, app, newsletter, podcast, and social media. We share a long-standing partnership with a&f systems, having successfully implemented numerous joint customer projects.
In this webinar from November 12, 2025, our CEO Stephan Heck and Matthias Fischer, Sales Consultant at a&f systems, shared proven strategies for future-proof editorial work. Matthias Fischer has been active in the publishing industry for 25 years and is a recognized expert in publishing and editorial solutions. The webinar was moderated by Christoph Brun, Presales Consultant at a&f systems.
Instead of theoretical concepts, participants received deep insights directly from the editorial practice of our customers. Participants could look forward to:
- Digital-first business case: Building new revenue streams, moving towards 1/3 print, 1/3 e-paper, and 1/3 online
- Hands-on insights: From topic planning through content creation to multichannel distribution, including print preview directly in the Purple Hub
- Automated print production: Relieving editorial teams, reducing errors, saving time
- Integrated ecosystem: All important partners seamlessly connected
- Live Q&A: Answers to participants' questions
This was Part 1 of our three-part webinar series with a&f systems. Further sessions on AI workflows and e-paper development followed in December 2025.



